Wednesday, 28 December 2011

5 Ways to Position Yourself As a Mobile Marketing Expert

We live in an era where everyone claims to be expert. It is no doubt that for you to be seen an expert in the eyes of customers you need to do things differently. When the market regards you as a real expert, your income explodes; you command higher fees. You gain the trust of clients and your confidence level rises. So how do you achieve this?

1. Write articles.

This is an old tactic and may not sound fancy. However, it still works as many people are going online today to seek information. A well researched, well written, entertaining and informative article will increase your authority and pre-sell a potential client. You can write article on your blog or be a guest writer in other sites.

Writing articles also improves your communication skills that no expert can do without. The more you write the better you become at composing your thoughts and putting them down in coherent manner.

2. Get media coverage.

Nothing increases your profile like positive media coverage. Consider granting a radio or TV interview. You get to ride on the credibility of the media house and become trusted source in your filed. Some Radio stations are desperate to get people to interview. And if you have a compelling story to tell, you are sure to get an interview.

3. Hold a teleseminar.

A teleseminar is normally an hour-long online presentation. Here you get to teach breakthrough strategies in your field and give the listeners proved ways of getting ahead of the crown. You can do it alone or with other trusted speakers.

A teleseminar is also an important tool for lead generation. Every person who signs up is ideally a potential client. Subsequent communication will help you establish yourself as an expert and sway the person into becoming a client.

4. Display testimonials and certifications.

Testimonial are great when collected properly and presented in a manner that looks like they have not been harvested for sales purposes. Testimonials answer the question normally in the reader's mind about ' who else is doing this'. Human beings are keen on going where the crowd is. Even if you are superior to your competitors, people only go to the popular consultants.

Professional qualifications and associations will definitely add on your credibility as an expert. Consider displaying logos of associations that you belong to. You may also do this in your 'about page'.

5. Write a book.

Some people get scared with the idea of writing a book. However, it does not have to be a 500-page book. Start with writing 500 words a day and in 10 days you have a 5000-word report. Then if you write 10 reports, you will have a 10-chapter book. The question is what do you write about. And the answer is: write about what you know and what people will want to listen to. And everybody on earth knows something worth writing about.

A book gives you immense respect and authority and can generate traffic to your website greatly.

Mary Wilhite is a Mobile Marketing Specialist, also known as the Mobile Marketing Queen. Teaching small businesses, entrepreneurs, and internet marketers how to attract better customers with mobile marketing devices. Get more of her mobile marketing tips, tricks, and strategies today. Just click here http://marywilhiteblog.com/


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